City break in Amsterdam
What is the use of creating exciting games if we cannot enjoy feedback
from our players? This is why we love attending shows that celebrate the
industry and ultimately bring us closer to you. For iSoftBet, it’s all about connecting with people, meeting players face-to-face and, in the meantime, signing new deals to bring our cherished games to even more countries. This year, we’ve added another stop on the itinerary – the unique iGaming Super Show, in the land of tulips, windmills, clogs and
cheese, Holland. Not much else to say but, Amsterdam, here we come!
For four whole days from July 11th to 14th, we camped in the Amsterdam RAI arena at stand no. 9 and showcased our very finest. For this event especially, we placed Booster on a pedestal, an intergalactic 25-line game with orbiting bar symbols, gold stars, 7s, diamonds and a Bonus symbol that triggers the Bonus Round. You can win a massive 6,000 coins on the Bonus board or trigger up to 100 Free Spins or Free Spins with multipliers. Good fun and great winnings!
Because events like this should be all about fun, we planned an appealing contest to connect with the younger generation and to reconnect with more experienced players: a social media nod towards our Instagram users through the “Snap, follow, share & win” campaign. All participants had to do is take a selfie at our stand, upload it on their Instagram account, tag and follow iSoftBet on Instagram and wait for the likes to start rolling in. Easy as that!
We had tons of entries and after the final countdown, we eventually had our winner for the awesome iPad Pro. Of course, we had a blast going through all the pics that were submitted and if not for the number of likes, it would have been a drag to select a winner.
Although this was our first time exhibiting at iGaming Super Show, Amsterdam welcomed us with open arms and open hearts in what turned out to be a real super show. This can only mean Amsterdam will be on our itinerary next year, and the one after that until it will slowly but surely become one of our favorite places to showcase.