Business in Asian fashion
Glamour, entertainment and luxury – all in the form of pure gaming in one of the world’s biggest resort spread over 10,500,000-square-foot (980,000 m2). Where is this wonderful place, you ask? The world-famous Global Gaming Expo Asia event, or G2E Asia, held each year at the imposing 39-story Venetian Macao, where for three feverish days, we made stand number 1815 iSoftBet’s headquarters. We shined and stood bright among new releases, our stunning portfolio of greatest hit games and also had a few surprises we planned in advance for our fellow industry folks!
Our strategy of releasing quality games as often as possible has paid off and is now an iSoftBet tradition. Hit games such as Lucky 3 and Beetle Jewels sparked attention at this year’s G2E, but it was obvious from the first day that our upcoming release, Booster, stole the spotlight and mesmerized players. All it took for Booster to achieve superstar status were 8 symbols, 25 lines and a Bonus Game that triggers random awards, fixed winnings, free spins or free spins with multipliers! Of course, our fiery passion helped Booster to skyrocket as well as our generous attention to detail and the undeniable mastery iSoftBet is famous for its simple yet fun design. Satisfaction guaranteed!
G2E Asia is not only about displaying our best and finest work, but also chatting with friends in the industry and other passionate companies that we respect and/or secretly envy. As a result, iSoftBet shook hands with another fierce company and our GAP platform will soon host another
hit! Without giving too much away and keeping our Asian operators in mind, just know that if you love the Fish Game, a huge surprise is waiting for you! Also, because G2E is a show that celebrates the gaming and entertainment industry in Macau-the heart of Asian gaming, iSoftBet
prepared a surprise exclusively for our Asian players: downloadable version for the whole lobby.
At the end of an amazing experience, although a bit jet-lagged, we feel extremely thankful that G2E Asia welcomed us with open arms and gave us the opportunity to foster new business opportunities, build new relationships in an extraordinary event that is truthfully Asia’s largest gaming and entertainment event. One thing is for sure: G2E Asia 2018 could not come any sooner!